In order to maximize this opportunity you’ll want to pay close attention to titles, descriptions, and tags on your videos – that’s a much bigger conversation, but check out the YouTube creators playbook for a crash course in how to get the most out of YouTube. YouTube’s enormous audience also means that you have the opportunity to get discovered on YouTube by new people through search results relating to the things you are doing in your videos. Opting not to have your videos on YouTube is the equivalent of telling Google to pretend that you don’t exist – and that’s obviously not a good idea. To be honest, I think it would be pretty foolish not to have your videos on YouTube even if you decide to use other platforms as well.
This means that without a doubt YouTube allows you to reach the largest possible audience. YouTube is by far the biggest video platform in the world and it’s also the second largest search engine of any kind, only behind Google (which owns YouTube and therefore also prominently features YouTube videos in its search results). To help you do that, here’s an overview of the pros and cons of different platforms… Once you have a sense of what you’re trying to accomplish with the videos you create it will be much easier for you to figure out the right platforms to use for it. There will obviously be a lot of overlap and it’s likely that your goals will include several of these things, but it’s worth considering what single goal is most important to you when it comes to the videos you post and use that to guide the decision you make about where to post the video. Is it more important to you that they share it or subscribe to your channel? Or join your email list? Hire you as a writer? Or an actor? Or to do standup? It’s also worth thinking about what action you want people to take once they see your video, assuming they like it.
Comedy video shorts series#
Each platform has different things to offer and that’s why the first thing you’re going to want to do is figure out exactly what your goal is for the videos you create.Īre you trying to grow a fanbase and build a community around a series of videos you plan to produce? Are you trying to get exposure for yourself with a certain audience? Is it a video that’s designed to be shared? Is it topical or does it more evergreen? Are you trying to reach a general audience or is it more geared toward industry? Are you trying to get somebody to sponsor future videos? Are you hoping to monetize your video? The First Thing You Need To Figure Out…īefore I get into the specifics of each platform, I want to stress that there is ultimately no right or wrong place to post your videos. To help point you in the right direction, I’ve put together a breakdown of the strengths and weaknesses of several video platforms to help you figure out where to post your latest creations. There’s a lot of options out there for uploading your video, but it can be confusing trying to figure out which platforms to use, whether you should upload it to multiple places, and how to give yourself the best shot of capitalizing on all the work you put into it. You’ve finished producing your latest comedy masterpiece, but now what?
0 kommentar(er)
